GE Vernova | GridOS®
What they do.
Things can only get better. That’s what our Insight & Acquisition team believe.
Even when performance is impressive, they want to see it improve. So they analyze the data. Optimize acquisition strategies. And help you achieve maximum ROI.
Then they do it all again.
That’s the thing about the search for continuous improvement. It’s continual. The team’s not just
about perseverance.
It’s also about:
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Data-driven insight - Business intelligence Performance assessment Activity analysis Pipeline/Conversion rate optimization
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Display - Programmatic/Media planning Targeting strategy Media optimization
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Search - Search strategy SEO audit / services Paid search assessment / activation RLSA activation
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Paid social - Strategy Activation Multi-channel activation
insight
Social media strategies are about to change forever — here’s the proof.
It’s fair to say, articles about AI and marketing aren’t in short supply right now. My LinkedIn feed is full of them (and half of them seem to be about ChatGPT and copywriting). But there’s one topic that really…
Recent thoughts.
The Shifting Landscape: What’s the Meta with Targeted Ads in Europe?
We’ve all heard of Meta by now, the parent company of Facebook and Instagram, headed by Mark Zuckerberg. In a significant pivot that could reshape...
Let’s not jump the gun with Threads
Anytime a bright and shiny new platform gets released, us marketers want to test it and talk about it. But if you’ve heard someone boasting...